A full-stack marketing system for local service businesses. We film your content, run your ads, build your CRM, and deliver leads that actually pick up the phone.
You rely on word-of-mouth because it's always worked. Until it doesn't. Some months are great, some are dead quiet, and you can't predict which is coming. That's not a business model. That's hope.
Yelp charges you for clicks from people who were already going to call you. Google Ads burns cash if nobody's watching the account daily. You're spending money, but you have no idea what's working and what's waste.
You hired someone (or an agency) to do your marketing. They posted to Instagram three times a week, maybe ran a boosted post. Six months later: no calls, no leads, no idea where the money went. Content without a system behind it is just noise.
You're on job sites, managing crews, handling estimates, keeping clients happy. Learning Facebook ads and building funnels isn't on the list, and it shouldn't be. You need a system that runs while you work.
This isn't a la carte marketing. It's a complete pipeline, from strategy and filming to ads, CRM, and follow-up, built around how local businesses actually get customers.
Custom gameplan with your ideal customer profile, messaging angles, competitive analysis, and a 90-day roadmap. We study your market before spending a dollar.
10-30 AI-powered scripts tailored to your services, your market, and the way your customers actually make decisions.
Professional on-site shoot at your job site or location. Half-day or full-day, real footage of your real work. No stock photos.
Full post-production on 5-15 finished videos. Motion graphics, captions, music, color grade. Ready for ads and social media.
Facebook and Instagram ads built, launched, and managed. Audience targeting, creative testing, and daily optimization.
Full GoHighLevel build with pipelines, contact management, and deal tracking. Every lead accounted for, nothing slips through.
Speed-to-lead text and email sequences that respond within minutes. Automated follow-ups, appointment booking, and reminders. Leads don't go cold.
Custom-built pages for each campaign. Designed to convert ad traffic into form fills and phone calls.
Clear performance reports with real numbers. What's working, what's not, and what we're doing about it.
Creative rotation, audience refinement, budget reallocation. The system gets better every week because we're actively tuning it.
"We generated 90 bookings in 22 days from $1,000 in ad spend -- a 23.75x return on investment. The client had to pause the campaign because every slot was filled."
Wellness and spa client, San Francisco -- Local Lead Engine campaign, 2026
3-month commitment
No commitment
Ad spend ($40-60/day) is paid separately to Meta. You control the budget directly from your own ad account. We manage the campaigns. You own the assets.
Pricing current as of March 2026.
Businesses filmed and marketed by Focus Media
Any local service business with an average job value of $2,000 or more. If your customers find you through Google or referrals, this system will change your business.
We learn your business, study your market, identify your ideal customers, and build a gameplan before anything else happens.
We come to your job site and film real content of your work. Your crew, your tools, your results. This is what makes the ads work.
Within 14 days, your campaigns are live on Facebook and Instagram. CRM is set up. Automations are armed. The system is on.
Your phone rings. Texts come in. The CRM handles follow-up automatically. You focus on closing deals and doing the work you're good at.
Here's what a typical month looks like for a contractor running the Local Lead Engine. Conservative estimates, real math.
Before the second month. With conservative numbers.
Every week you wait is another week they're taking calls that could be yours. The system is ready. The question is whether you are.
See real results from our campaigns. We also offer professional listing media for real estate agents.
Everything you need to know before getting started with the Local Lead Engine.
It is a 4-step process: strategy call, film day, ads launch, and leads flow in. We build a full-stack system that includes professional video production, Meta (Facebook and Instagram) ad campaigns, GoHighLevel CRM setup, and automated SMS/email follow-up sequences. Everything is done for you -- from scripting and filming to launching ads and nurturing leads.
The Local Lead Engine is $7,500 for the 90-Day Partnership (effective $2,500/month) or $3,000/month on a month-to-month basis with no commitment. Ad spend of $40-60/day is paid separately directly to Meta from your own ad account. Average cost per lead ranges from $25-70 depending on your industry and market.
Campaigns launch within 14 days of your film day. Leads typically start coming in within the first week of ads going live. The system includes automated follow-up so new leads are contacted within minutes of submitting their information, which dramatically increases your conversion rate.
The Local Lead Engine is built for plumbers, electricians, HVAC companies, general contractors, roofers, solar installers, limo services, auto shops, and spas/wellness businesses. Any local service business with an average job value of $2,000 or more is a strong fit for this system.
The full system includes professional video production (10-30 scripts filmed on location), Meta ad campaign management with daily optimization, GoHighLevel CRM setup with pipelines and deal tracking, automated SMS and email follow-up sequences, custom landing pages designed to convert ad traffic, and monthly performance reporting so you always know what is working.
Conservative estimate: 10 leads per month at a 30% close rate with a $5,000 average job value generates $15,000 in new revenue on a $3,000 monthly investment -- that is a 5x return. Real client results have shown between 8x and 23.75x return on ad spend, depending on industry, close rate, and average ticket size.
